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Brand Design & Identity.

Identity systems that scale beyond the logo.

Overview

Brand is the distilled idea of what a company stands for, turned into a visual and verbal system people can recognize in a glance. At DIGISUBS we build that system from the inside out: strategy, story, identity, and the guardrails your team needs to apply it confidently.

Every engagement starts with discovery — stakeholder interviews, competitor audits, and positioning sessions — so the identity we design is rooted in your business, not just in good taste. We then ship a complete brand package: logo suite, typography, color, motion cues, illustration direction, and a written guideline document that makes the system easy to extend.

For teams that want a lighter touch, we also offer brand refreshes — keeping the equity of your existing identity while modernizing the parts that no longer serve it.

Deliverables

What you get

  • Logo system & wordmark variants
  • Typography & color tokens
  • Brand guidelines document
  • Social & marketing templates
  • Pitch deck & collateral system
  • Icon set and illustration direction

Tools

The stack

FigmaIllustratorPhotoshopAfter Effects

Process

How we work

  1. 01

    Discovery

    We interview stakeholders, audit competitors, and clarify positioning so design decisions rest on a real strategy.

  2. 02

    Direction

    We present two or three distinct creative territories backed by moodboards and rationale, then converge on one.

  3. 03

    Design

    We build out the full identity system — logo suite, type, color, motion cues — and iterate on your feedback.

  4. 04

    Guidelines

    We document the system so your team can apply it across touchpoints without us having to be in the room.

  5. 05

    Rollout

    We help launch — social templates, pitch decks, site visuals — so the brand ships fast.

FAQ

Common questions

How long does a rebrand take?+

A full rebrand typically runs 4 to 8 weeks. Refreshes land in 2 to 4. We confirm a tighter timeline after discovery.

Do you handle naming too?+

Yes. Naming is an optional add-on — we run a structured sprint that delivers a shortlist with trademark pre-checks.

Can I just get a logo?+

We rarely do logos in isolation because a lone logo ages badly. If budget is tight, start with our brand refresh tier instead.

Ready to start?

Tell us about your project. We'll reply within a few hours with next steps and a free intro call.

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